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We get lots of questions from clients of ours about the role of online sales testing in the overall candidate se

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

lection process for hiring sales people. Many clients ask us whether or not we use these tests and what role th

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ey play. I’ll try to give you an idea of how we view them here.

Over the last several years there’s been a pro

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

iferation of online sales aptitude profiling tools that have developed and which have been commonly adopted by m

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

any companies. We subscribe to their use as a part of our own sales recruiting process at Cube Management. Why

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

do we do this? Because they provide us with another set of data regarding the candidate and because that extra

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

set of data gives us a more completely rounded view of the candidates skills, abilities, and aptitudes.

What do

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

s an online sales profile or sales test typically tell you? Probably the most important thing that we find is t

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

hat an online sales test gives us another set of values related to the individuals ability to sell and whether o

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

not their sales capabilities are well aligned with a target company’s sales process. A good online sales test

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

will tell you those three things. Can the candidate sell? Is he/she motivated to sell? And can he sell for th

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

is specific company?

There are a lot of people who use other types of personality profiling and behavioral test

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ng to hire sales people. such as Myers Brigs Testing or others. Many people ask us why not just use those tools

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

? The reason why we feel that an online sales profiling tool is a better choice, is because they are specifical

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

y adapted to the type of questions that really need to be uncovered and resolved in the sales hiring process. M

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

yers Briggs tells you more about behavioral attributes and characteristics of a person – their personality – but

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

what it doesn’t tell you is whether or not that person’s personality will fit with a specific type of sales job.

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

We believe that certainly there are generic personality types that fit very well with selling and being succes

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ful in sales (such as extroverts), but personality testing alone doesn’t give you enough information to be able

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

to determine whether or not a person is closely aligned with a potential job you’re considering offering him/her

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Want to boost your company sales? Research has shown that using advertising specialties such as promotional products to customers increases orders and reorders more quickly.

Are you looking for a new job? If so, make sure that you use online job sites to help you to do so. Not only that, but you should take the time necessary to post your resume, in full, on these sties.

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