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You should in most instances not mention your business opportunity when greeting a member of an online social and business networking site, such as LinkedIn, Ryze, Friendster, or DirectMatches.

Of course, we join such online communities in part t

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

o meet potential new customers, distributors, or joint venture partners. It's how we go about achieving that goal that is important.

If put your energy into "selling" your opportunity to other members, you will almost always fail to achieve yo

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

r goals. This article explains why that is the case and then describes the most effective way to take advantage of online business networking sites with an emphasis on the beginning: How to get started on the right foot.

The Effective Way

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

>
Instead of greeting a member of your online business networking community with a promotion for your products or opportunity, offer a warm, genuine welcome with an eye toward building a relationship with the new member. Let them know that

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

they are part of a vibrant community where you help each other to achieve your goals.

In your initial conversation, share some personal information about yourself. Ask the new member similar questions--where they live, family specifics, hobbies, etc. In other

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ords, begin to build a relationship with the other member. Don't even mention your products or business opportunity. You don't need to. If you build a relationship with the new member, he or she will ask you eventually anyway.

At this point, y

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

u might be thinking, "Well that sounds all nice and warm and fuzzy but I won't make any money if I don't generate sales and/or sign-ups!"

The Frustratingly Ineffective Way
Here are a couple of situations that will hopefully lead yo

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

to understand why you should not try to sell another member on your products or opportunity.

First, consider this scenario: The Knaves & Rogues Corporation buys your current company and starts to run it like a greedy corporation and th

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

y eventually eliminate the network marketing aspect of the business (it happens!). But you believe a home business is the way to go, so you start looking for a new opportunity.

Over several months of interacting with other members of your onli

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

e business networking site, you have come to know some experienced home business owners whom you respect and trust.

During the same time period, you have also received several unsolicited sales letters (emails) from members of

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

your business networking site with whom you have never communicated before. You don't know them from Adam (or Eve).

Who would you most likely talk to about starting a new business? (If you don't say, "the experienced members I have come to kno

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

and trust" call me for a consultation! ;o)

Also think about all the promotional sales letters you currently receive from members and others. Do you read all of them and visit their sites and purchase their products or sign up for their programs? Maybe you've

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ound a couple of programs that are worthwhile but by and large, don't you ignore those promotional emails?

The fact is that most people--including you, I'd wager--don't listen to or respect strangers who try to sell them somet

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ing before even saying hello!

Back to the Effective Approach
The reality is that when we are seeking information or advice regarding a purchase or investment, we turn to our friends, family, and colleagues whom we trust and respect

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

We ask these people for suggestions because they have demonstrated trustworthiness. We know them. We know their likes and dislikes; their prejudices and passions. We have a context in which to evaluate their recommendation and see if makes se

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

se for us.

A similar level of trust and mutual support develops in online business networking communities--at least among the men and women focused on building relationships.

By building relationships you will find that business comes

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

to you. For example, over time, you will find that friends you have met in an online business networking community will know someone who is looking to become a distributor in your company or to purchase your products. Naturally, they recommend you beca

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

se they've come to know and trust you.

The Proof is in the Pudding
This very scenario happened to me just last week-- and this was from a contact I had not spoken with for almost one year!

I have also on several occasions personally

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

referred customers and prospects to Network Marketers whom I have come to know and trust in online communities.

Take the Initiative
So go introduce yourself to another member of Ryze, LinkedIn, Friendster, or DirectMatches! Get to know the

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

. Be genuine and authentic. Offer to help where you can and take advantage of what you can learn from them. Have fun. Your business--and your bank account--will grow as a result.

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tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Suggest - How to Greet Members of an Online Business Networking Site: A Guide for Network Marketers

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