Suggest - Relationships

So, the courting is over and you have settled in to a relaxed state in your relationship. You kno

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

w your partner, you can anticipate their needs, wants and desires and you can push their buttons w

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

hen and if you choose to.

One of the things I have discovered both as a participant in relationsh

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ips and as a speaker doing seminars for couples and singles, is that many people let the romance d

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ie and wonder why their isn’t the same passion in their relationship.

What is romance? There are

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

entire books on this subject. Lengthy seminars and the talk show hosts have a field day with thi

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

s topic and its issues. Let’s look at what romance isn’t.

Romance isn’t:

1. Falling in love.

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

2. Acts of kindness.
3. Comfort with your partner.
4. A weekend getaway.
5. Sendi

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ng flowers.
6. Remembering anything.
7. Forgetting nothing.
8. Liking your partner.

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

9. Respecting your partner.
10. Or any other act.

All though these are all worthy aspe

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

cts of any positive relationship they won’t keep the spark alive without romance. Romance is an at

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

titude. It is a philosophy. It is either a part of your cellular structure or it isn’t. We speak

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

of ‘the romantics.’ Who are they? Did they take classes on it? Oh yes, you can do any of the t

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

hings on the above list and more, but do them without a romantic attitude and they will just be ac

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

s. I guess doing these acts is better than doing nothing, but I would rather have them done in th

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

e spirit of romance than just as robotic behavior that doesn’t come from the heart.

I can’t defin

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

e romance, I’ll leave definitions up to the dictionary. I can’t describe romance, I’ll leave that

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

up to the counselors. I can only tell you that either you are or you are not romantic. Look at

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

some elderly couple in their 80’s who have been married for over 50 years - holding hands. I’ll b

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

et they didn’t get that out of a book. Yes, you can learn to be romantic, but only if you want to

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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