Suggest - Relationships

When a husband and wife give gifts to one another in a spirit of friendship it creates between them feelings of comradery, affection and closeness. Giving includes a full range of behaviours from g

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

iving a material gift to giving the gift of kindness and everything in-between. Cheerful giving attracts, and selfishness repels. This is a simple formula, but it=s implementation is not always so

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

easy. Successful giving requires that you know how your spouse thinks and knowing this sometimes requires effort.

A husband brings his wife a thoughtful birthday gift. After opening the box she b

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

gins to cry. The startled husband says to his wife, "I thought you wanted a new toaster!" She replies, "yes, but not for my birthday!" She bought him a beautiful designer tie because she loves cl

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

thes. He doesn’t like clothing. For him, dressing is just a chore, especially formal attire. She was hurt that he didn’t appreciate her gift. He bought her an exercise bike because he knows bein

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

g overweight is unhealthy and that her weight bothers her.

She is insulted that he is calling attention to her weight and she may even conclude that he is bothered by her appearance and is being cr

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

tical of her. She always makes it a point to ask him detailed questions about his day at work. She very much appreciates it when he asks her. However, he gets irritated when she asks. He just wa

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ts to forget about work when he comes home, and feels by asking, she is being insensitive. The lesson to be learned from all this is- Successful giving is measured not by the giver, but by the rece

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ver. It is the receiver that has to be happy about the gift, not the giver.

People have what I call "love buttons ." These are particular acts that make a person feel good. Everyone has differen

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

t triggers. Triggers could be visual, auditory, or kinesthetic, etc. If you want to be a successful giver, make sure you push one or more of your partner's "love buttons." Pushing a " love button

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

makes your partner feel appreciated, understood and cared for. One person may feel appreciated, understood, and cared for if they are taken to a pleasant place like a park (visual trigger), anothe

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

person receiving a tangible gift (kinesthetic trigger), another person smelling the aroma of exotic perfume (olfactory trigger) and another person giving them the gift of carefully listening to the

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

talk and speaking kindly (auditory trigger). It is important to learn what your partner really wants, that is, what are their "love buttons ."

Some couples find themselves in a cycle of negative

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

behaviour. They are both angry, blaming and resentful towards the other. These hostile feelings can, unfortunately, become chronic, lasting many years. This then becomes the "big test" of giving

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ecause the person doesn’t have a natural feeling to do so. No other person has as great an opportunity and responsibility to perform selfless cheerful giving with your spouse as you do. How one tr

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ats their spouse not only may make the difference as to whether the relationship succeeds or fails, but also underlines the basic success or failure of one's personal life.

In these times there are

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

many destructive forces that are alienating people from each other and breaking-up families. Now, we have to work harder and smarter. The most potent immunization medicine for safeguarding a healt

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

hy and satisfying relationship is selfless cheerful giving.

The more a husband and wife live by this value the healthier and more satisfying their relationship will be. If there are children in the

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

home, they too will also directly benefit by the peace and harmony that will be found in the home.

Sit with your partner. Take a pen and paper and write at the top, "I feel appreciated and cared f

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

r when you . . . " List those actions your partner can take that make you feel appreciated and cared for and then exchange the lists. Try to do at least one item each day as a gift to your partner

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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