Suggest - Relationships

Unspoken expectations. These are the silent killers that tear down commun

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ication, destroy intimacy and leave our love lives unfulfilling.

We all

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

expect our partners to be psychic and know exactly what we want. Stop and

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

think how silly this is.

If we take some time to explore what our idea o

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

f the 'perfect relationship' is, often we'll find things that our lover d

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

esn't do. The problem begins when we silently expect our partner to know.

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

Suddenly we become aware of resentment that has been building and this

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

creates tension in the relationship.

It is vital to effectively communic

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

te to our partners the things we feel show love. I have seen great progre

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ss in my own relationship with my wife by taking an hour to write down wh

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

t we both envision as a perfect day together. It is amazing what you can

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

learn about your partner by doing this. You will find subtle nuances of t

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

heir character you never knew before.

Another great thing to do with you

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

partner is to both write a list of 5 things your partner can do that wil

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

l help you in the day to day routine and make you feel loved. These can b

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

simple household chores, expressive gestures, ways of communicating...ba

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

sically anything that if your partner did it, you'd feel they were really

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

proving their love. Take each list and put them both on your refrigerato

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

and resolve to follow your task list every day.

Before you know it, you

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

r relationship will in reality begin to resemble the fantasy in your mind

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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