Suggest - Internet and Businesses Online

Many people think so.

Just visit any forum or bulletin board on the Net, or read any magazine article about web sites and you are sure to find a remark or two about how every

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

business needs a web site. Some folks say you can't effectively market a business without a web site in the 21st century. But can you?

I think you can. There are still many

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

raditional methods of marketing that are effective in getting results. No business owner should rely on one method alone. But you shouldn't discount web sites either.

A good

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

web site can bring in additional business, but a bad one can drive business away. That's why you have to be careful about entering this new arena. If you do it wrong, it could

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

work against you.

First, you need to understand a few basics. There are different types of web sites. Which one will work for you?

A brochure web site is a simple design tha

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

can be very effective for many businesses. Consisting of one single page broken into a few sections, this web site has the basics: Your location, who you are and what you do,

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

maybe some photos (if necessary), a bio or history of the business, and an order form. You are by no means limited to this short menu. You can include whatever is essential t

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

your business; the point is, you don't need a whopping 150-page web site with flash and music files when a simple design will do.

Another simple web site design is the sales

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

letter. These are very effective if all you want to do is sell a book or CD, or a package of products. It's a one-page web site that reads like a letter. There are no section

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

. It's just one long scroll down page. But it may consist of audio files, or a video file, some sidebars and boxes, a headline and several subheads and, of course, the order f

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

rm. The idea, of course, is to sell your product. Think of the sales page web site as like those direct mail sales letters that you get in the mail two or three times a week.

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

A little bit more complex than the two above designs is the booklet-size web site. These are usually five page web sites that consist of a home page, a history, information o

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

products and services, an about us page, and a contact us page. They are similar to a brochure web site but actually have five different pages rather than five sections of on

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

e page. It's a minor distinction but the brochure web site is simpler to design and therefore costs less.

Then you have a traditional web site. The traditional web site can c

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

nsist of anything from five to ten pages to three hundred or more. It is information extensive and provides visitors with a full experience of your company.

Most businesses d

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

n't need three hundred page web sites. The number of pages you do need depends on your business, your purpose for creating a web site, your intended audience and the end goal.

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

If you are a service business then maybe you just need a few pages to explain your service. If you have an extensive line of product then you might need more. If you are an i

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

formation-only web site that makes its revenue off of advertising and affiliate links then maybe your web site will consist of thousands of pages.

Whatever the size of your w

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

eb site, however, you must put careful thought into its design. Just throwing up a web site and hoping visitors will come is not a good strategy. You should learn search engin

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

optimization but don't get so wrapped up in it that you forget about your customers. It's the people who visit your site, not Google, that will end up doing business with you

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.suggest.org.ua/article/50209/suggest-Do-You-Really-Need-A-Web-Site.html">Do You Really Need A Web Site?</a>

BB link (for phorums):
[url=http://www.suggest.org.ua/article/50209/suggest-Do-You-Really-Need-A-Web-Site.html]Do You Really Need A Web Site?[/url]

Customer service is central to any organisation's ongoing prosperity. Many organisations advertise that they currently give superior service. Others have strategies and tactics aimed at delivering superior service. But just what is superior service? How do we know when we have delivered it? How do we know when we have received it? What are the pitfalls to avoid in delivering it? This article asks... What is Superior Service?

Put together one very centralized company, a deserving workforce, several opinionated executives, a little bit of time and what do you get? No, it's not Extreme Makeover: Home Edition, but Extreme Makeover: Organization Edition.

Internet offers us many ways of making money. If we do it systematically, the earnings increase. This article lists some tips which can help you increase your earnings through surveys, paid to read emails, paid to surf & more.

Tags

Links

Suggest - Do You Really Need A Web Site?

Related Articles: