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Like me, you’ve probably been offered a fair old number of these by now...

..and, if you’re like most people, chances are you maybe own at least one or two.

They always

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

seem to put in an appearance at just the right (or wrong) moment...

It might be Saturday and you've just seen the clothing item of your dreams.

That can be a pain, thoug

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

h, if this month’s paycheck isn’t due for another week.

You're undecided.

Until, that is, you're offered...

..a store card.

One of the horrible ironies about store car

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

s is that the vast majority of people who sign up for one actually had no intention of making a purchase before they left the house.

But if you’re caught in the above sit

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

uation, the convenience factor frequently wins the day, doesn’t it? Add on top of this all the little goodies thrown in as a sweetener...

An introductory discount on good

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

– typically around the 10% mark – extra money off during sales periods etc...

But let me tell you what the sales assistant probably won’t...

For starters, did you know

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

that many department stores will currently charge you anything up to 30% interest on that little card they offer you? (yes, even those ones with the pretty pictures.) That

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

s around double the interest of your standard credit card!

Sound scandalous?

Well, hang around... it gets a lot worse!

Here are just a few of the pitfalls you should lo

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ok out for the next time you’re offered a store card...

Buy now, pay within the next three months. Sure...great deal if you do actually manage to pay it off wit

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

in that time. If not, some stores will charge you interest from the first day you bought!

Ask questions: In a recent study, it was found that in one third of cases, i

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

nformation on the interest rate on the card (among other things) was not freely available.

Don’t be tempted to take out expensive and often useless insurance. This ca

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

n be a monthly amount of 1.5%. With interest repayments of 30%, you could end up with an annual rate of 56%!

Also, steer clear of any payment protection insurance sch

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

me. If you were to lose your job or couldn’t work due to illness or accident, you’ll find that this ‘insurance’ generally only pays the minimum monthly payment, not the wh

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ole balance!

Be on your guard. Staff will usually ask you to fill in the application form in store. In many cases the insurance box will already have been ticked and

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ou will simply be asked to sign up for insurance.

Study the terms and conditions carefully in the store. Staff have been known to refuse customers to take away the fo

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

rm.

Probably the worst thing about store cards is that it’s very easy to build up an array of them so that, before you know it, there seems to be more of them in y

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ur wallet than there are coat hangars in your wardrobe.

And in what seems like no time at all...

.. you’ve just spent way, way beyond your means!

If you feel you must b

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

uy on credit why not use a credit card with a low or even 0% rate? After all, if you’re going to have debts, you may as well make them cheap ones!

A store card might seem

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

handy and convenient but they generally come with a horrendous hidden cost.

So next time you’re a tempted to take on another piece of plastic, make sure you get all the f

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

One professional? How could one professional handle all my printing and marketing needs?

Time to leave that job you hate? When is it high time to quit our jobs ? What is enough, enough ? What are tips and pitfalls of searching out that new job ?

Three sure ways to market your business using the low-cost advantage of stationery products. These three widely used marketing tools are often taken for granted but are vital to building a small business from the ground up.

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